Sesame Street Launch – CreateOn®

The team at CreateOn® were thrilled to launch their new line of Sesame Street tile sets. These tile sets offer new tile shapes, such as large hexagon tiles, and also each set offers a larger multitude of play patterns. If Sesame Street wasn’t enough, the ingenuity of these sets was something to get excited about.

CreateOn® needed videos to post on social media to announce the new line. They wanted something more than just simple image animations given the caliber of the line. This proved to be difficult due to the status of the pandemic and not being able to safely schedule a film shoot with children. The Filmlet team came up with a concept of putting together creative stop motion videos with the tiles showing how much fun they could be, as well as some spin reveal videos which displayed the various play patterns each set offers.